Increasing Diversity in PRBy Emily Fellows, Intern at Kai Communications. We know that diversity and inclusivity are influencers on organisational success, and PR businesses are no different. Research from the CIPR revealed that 92% of the profession come from a white British background. We also know that disability is the diversity issue least spoken about in the PR industry. Yet editorially, journalists increasingly favour...
March 2020 changed everything for everyone. Businesses had to navigate new ways of working to ensure success, both remote and hybrid, and the PR and journalism industries were no different. With the challenges of COVID focused news, remote working and job losses, PR had to adjust and discover new ways of communicating with journalists who were mostly no longer working...
We are delighted to announce that Kai Communications is now working with internationally renowned mediator and conflict specialist, Jane Gunn. We aim to help publicise and create awareness of Jane’s work through a variety of multi-media so that her business powerfully connects with its target audience. Our initial objectives involve positioning Jane as a globally renowned mediator, facilitator, author, professional speaker...
By Maya Tsoar, Account Executive at Kai Communications. Being able to write an effective press release is key to getting PR coverage for a business or client, but the art of writing a good press release takes skill and practice. Your article can’t just appear as a form of free advertising dressed up as relevant content. There are few ground...
Kai Communications secured 16 pieces of coverage for Dr Lynda Shaw about ‘Revenge Bedtime Procrastination’ in the space of two days and the story was featured by the likes of The Mail Online, Daily Mail, Australian News Review and Washington News Post. Dr Shaw explains what Revenge Bedtime Procrastination is: “It’s when we actively choose not to sleep to regain some sort of...
Our partnership with Serenity in Leadership aims to publicise and create awareness of Thom Dennis and his team by harnessing powerful marketing materials to effectively circulate the organisation’s core values including the need for harmonious, productive and equal workplaces where leaders and their team can collaborate effectively. One aspect of our long-term PR plan with Serenity in Leadership has focused on...
