What To Include In A PR Briefing DocumentBy Lucy Harris, Intern at Kai Communications PRs are often told by potential clients ‘I know what I don’t want, but I’m not sure what I do want’, which makes it rather hard for us PR’s! A PR brief is essential as it summarises and defines what you are trying to achieve in one...
Must Have Qualities To Help You Find Your 5-Star PR Agency Lucy Harris, Intern at Kai Communications In today's fast-paced, digitally driven world, public perception can make or break a brand. The right PR agency serves as a vital partner in not just shaping that perception but also ensuring it thrives. Whether it's creating buzz or awareness around your latest product...